POSITION: Sales and Marketing Director


We're looking for an exceptionally driven business savvy individual to join our founding team as the Sales and Marketing Director. This position is for an entrepreneurial person with experience in understanding the market and establishing go-to-market strategies who is looking for a challenging and leadership role at a very early-stage startup. The ideal candidate would be a self-starter and risk-taker who takes unconventional paths and is excited by the prospect of building high quality products thousands of people will love. 



  • Know the market; understand the market, conquer the market! You will be conducting further market research and building go-to-market strategies to bring the Cypress Umbrella into the hands of millions
  • Outbound prospecting to identify, qualify, and close new business opportunities
  • Support scaling strategies through the provision of financial forecasts, operational cost benefit analysis, and growth projections



  • A “can-do” attitude and a willingness to do whatever it takes to get the job done
  • Extraordinary drive, initiative-taking and high attention to detail
  • Strong problem-solving skills and the ability to exercise sound judgment and make decisions based on accurate and timely analyses
  • High level of integrity and dependability with a strong sense of urgency and results-orientation
  • Not afraid to cold call people you’ve never met and not afraid to follow up with people regularly
  • Degree in business and/or marketing, or a related discipline
  • Previous experience with early stage startups



  • Working out of the University of Waterloo Velocity Incubator
  • Access to experienced mentors and advisors plus a plethora of surrounding startups
  • 24/7 gym and basketball court
  • Access to 3D printers to print whatever you like!
  • Free snacks and coffee/tea to keep you running
  • Endless supply of umbrellas to use (we like to keep everyone dry at all times!)



  • 0.0% – 10.0% Equity


Interested applicants, please apply to kevin@hedgehogproducts.com.